Customer Perception Surveys are the most accurate marketing
tool available to fine tune your hospitality business.
They evaluate peoples' perceptions of your:
We take great pride in what we are doing, and take the attitude
that we are working with you to enhance your business.
Because our industry professionals are carefully trained in
observation and survey techniques and because they adhere to
a strict, set procedure, the reports you receive are unbiased,
extremely detailed and are the equivalent of many casual customer
encounters.
What is the Process?
This would normally involve a planning meeting with the client
to discuss the specifics of the program, any special requirements,
and to determine how the program will be introduced to the designated
audience.
A potential schedule would then be determined and a client contact
person established as liaison between the assessment team and
the participating property(ies). The participants may be given
a time guideline when the assessments shall occur.
The assessment will be completed by Hospitality professionals,
utilizing recognised assessment tools, and a detailed executive
summary will be presented to the destination leadership, in
an easy-to-read form reflecting what a typical visitor
might experience, and providing an objective means of
analyzing the strengths and weaknesses of the business. The
review will emphasize recommendations to improve the guest experience
and the brand.
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